Recently I had the immense pleasure of interviewing fellow momeprneuer, Colleen Campbell. She is warm, funny, and oh so business savvy!
Tell us about your business?
My business is called Ignite Your Potential, which is an online offering as well as a private practice where I work with smart women who want to achieve more in their careers, relationships, or other areas of their lives where they may feel drained or stuck. Through a dynamic blend of life coaching and counseling, I help women get clear about what they want and need, strategize and negotiate to meet their goals, and ultimately create sustainable, lasting change in their lives.
What was your career prior to being a mom?
My son Dax is 8 months old and I’ve had my practice for about 6 years, so even before I was a mom. Before my practice doing coaching and counseling, I was doing psychotherapy with clients in several different family clinics.
Why did you start your business?
It was always my intention to work for myself. My business plan includes building my online presence and offering products that will creatively help clients be who they’re meant to be. Just like my clients, I am also an achiever-type and working for myself is how I will meet my own exciting goals. One of which is having a career that my passion. I believe that we can live into our own potential and having my own business is a part of that.
What makes you unique and makes your business different from anyone else out there?
I’m different from other life coaches because of my extensive training, I have a PhD in Clinical Psychology, and my background in psychotherapy. I’m different from other counselors in the way the work is focused on goals and the active intention of creating change that lasts. Because I blend counseling and coaching I can meet each client where they are and help them get where they want to go faster.
I also offer phone sessions for those who cannot make it to my office and I offer a complimentary initial session to make sure we’re a good fit for one another.
What accomplishments are you most proud of in your business so far?
I’ve had clients publish books, launch new products, start their own companies, move into high level leadership positions, and repair and grow their relationships. All of this makes me incredibly proud, not for me, but for them. The pride I have in my clients’ accomplishments is the pride I have in my business. That I can enable that for people is deeply satisfying for me.
What do you like most about being a Mompreneur?
I’m so grateful, considering the hours I work, that my baby is nearby. I enjoy seeing him through out the day, feeding him, when he’s teething, soothing him. I can still feel connected to some degree even though I’m working. Of course I know not all Mompreneurs can be at home. And it is a double edge sword in the sense that there are times when it can be distracting.
I also believe that it is good for children to see their parents accomplishing things in the world. And I look forward to one day teaching Dax, if he’s interested, about running a business.
What advice do you have for other aspiring Mompreneurs?
Delegate is my biggest advice. This takes refinement and it’s always changing. But in your personal life and in your business, what are you laboring on that someone else can do? And maybe you can’t afford to delegate all those tasks…but make a prioritized list of what get’s handed over next as your budget allows. I help my clients think outside the box in terms of what they want/need, what can be delegated, and how to negotiate to achieve these ends.
I usually dress in professional clothes when I work, it gets my head in the game.