Tag Archives: sfmompreneurs.com

May SF Mompreneur Anne-Marie Kavulla!

This months featured mom is Anne-Marie Kavulla of Pirtti Handwoven.  I met Anne-Marie last year when she landed in San Francisco, and I instantly took a liking!  She has splendid taste, which I completely identify with, and appreciate!  Here is a bit more about her, enter Anne-Marie…

Tell us about you and your business!

My business is called Pirtti Handwoven. I design and produce handwoven scarves on a floor loom in my home studio. The scarves are made in small numbers, most being one-of-a-kind or limited edition and released for sale two times a year. (Fall/Winter and Spring/Summer)  (WOW~ no one else will own my scarf… I love this!)

 What was your career prior to becoming a mompreneur?

I danced professionally in NYC for many years. I started in contemporary dance, and then went into musical theatre, competitive lindy hop, acting, print modeling…

Why do you want start your own business?

I decided to leave the performing world behind right before I had children. I wasn’t sure what I wanted to do, and then the babies started coming. I knew that the world was going to keep moving while I changed diapers and I didn’t want to be lost and without skills when I was ready to go back to work. Considering I have taught almost everyone who I have met in my life how to knit, I figured it was time to focus on fiber arts as a career. I chose weaving because it was something I was interested in and gave me a reason to keep the 36″ floor loom that was taking up a lot of space in my home.

What makes you unique and makes your business different from anyone else out there?

What makes me and my business unique is my process. Not many people weave on floor looms these days. I love color and the relationship color has with light and texture. I focus on a level of quality and care that makes the scarves very special. All my scarves are done by hand. The warp is measured by hand, all the striations are done by hand (as opposed to using pre-dyed variegated yarn), all the actual weaving, fringe twisting, label sewing is done by hand.

What accomplishments are you most proud of in your business so far?

Despite my small production, I have gathered a loyal following. Once my scarves are listed, they usually sell very fast. One time they sold out in 5 minutes. I was completely shocked and very, very happy.  (Now that is a great issue to deal with…)

What do you like most about being a mompreneur?

I can take my time. My main focus is my children. They are very young and they need me. My business gives me an outlet for creativity. If I can’t work for a week because I’m doing activities with my kids, then so be it. The downside is, my business is moving very slowly. So, I’ve worked that into my business plan as best I can. I consider now my time to learn my business inside and out. Right now I handle everything – design, weaving, photography, shipping, etc. When I am ready to grow my business, I want to know exactly what parts of the business I love and want to stay a part of, and what parts I am ready to hire help and outsource.

What advice do you have for other aspiring mompreneurs?

Get to know all the bells and whistles on your calendar and keep a tight schedule. A great babysitter is a necessity.

If someone knocked on your door, and it was during business hours… how will they find you?  Kid on hip, overalls… pjs?

Workout clothes and no makeup. Sad truth!

 Do you each lunch?  Favorite food?

I love to slip out to the Warming Hut for a tuna salad and take in the view of the Golden Gate Bridge.

What time do you finally fall into bed at night?


Any challenges you’d like to mention…?
A lot of mompreneur businesses are a one-person operation. It is extremely helpful to use groups like ours and surround yourself with people who can give you feedback. It’s hard sometimes to see the forest through the trees. Meeting with fellow mompreneurs has been extremely helpful to me.

(So. Now go on, sign up on her list!  And get one of those scarves!)

carry on ladies, until next month.
Remember if you would like to be featured, please contact me, Lane Here!

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April’s Mompreneur: Fresh Baby Bites

While I was pregnant, no, not when pregnant, while I was pregnant I didn’t live in reality, I was in the pregnancy bliss… let me move forward a bit… in the first year of my son’s life, I fantasized about creating an organic baby food company… and then I found… Fresh Baby Bites one day while I was shopping at Sprout!  Then fast forward two years and kabamm, I am introduced to the one of the founders of Fresh Baby Bites, Kim Burns!  YEAH, this months Mompreneur is KIM… Here’s Kim…

at the kitchen
















Tell us about you and your business–

Fresh Baby Bites is a local baby food business based right here in San Francisco. We only use fresh, local, organic ingredients for our baby food-and offer everything from simple purees, to purees perfectly spiced up with fresh herbs and spices, to spices & grains where we incorporate healthy grains including amaranth, buckwheat, barley & quinoa.  We also include protein options–local, grass-fed beef, lamb and poultry.
















What was your career prior to becoming a mompreneur?

I sold a wrinkle filler and a competitor to botox to plastic surgeon & cosmetic dermatologists.  I went from wrinkles to baby food!! My business partner, Cristina Serafyn, has a marketing background and has been to more farmers markets around the world than she can count!

Why do you want start your own business? 

I always thought if you are going to work hard why not work for yourself?  I found something I was passionate about ran with it.  It hasn’t been as easy as i thought it was going to be but it is rewarding and enjoyable!

What makes you unique and makes your business different from anyone else out there? 

We are the only baby food company in the area to exclusively use local ingredients–even our rice is from northern California!  You won’t see mangos on our menu because they don’t grow in our backyard!! Our menu changes not only seasonally but also weekly-we truly believe that variety is the spice of life!  We also use fresh herbs and spices to help develop baby’s palate at an early age-baby food does not need to be bland!!!  We deliver our Fresh Baby Bites bundles directly to your doorstep from Marin down to the South Bay-with several free pick up locations including Sprout, Peekadoodle, Day One center, Recess and Baby World.













What accomplishments are you most proud of in your business so far?

We deliver Fresh Baby Bites ourselves to our customer’s doorstep-hearing from our parents and meeting the babies about how happy they are with the food, how we really have made their lives so much easier-giving the parents more time to spend with their baby is priceless.  We love that what we are doing is truly making a difference in the lives of our customers.  We also just celebrated our first year in business-a true milestone for any small start up and we are just now launching into adding finger food to our menu!

What do you like most about being a mompreneur?

Obviously the flexibility to set our own schedule and make our own decisions about how we want things to be.  It is very rewarding to do something you enjoy for yourself instead of working for someone else!  To see our idea actually in motion and looking forward to seeing where we can take the business over the next few years is very exciting














What advice do you have for other aspiring mompreneurs?

If you have the passion and drive to do something than go for it!!! Yes giving up the cushion of the corporate world can be tough-it took me about 2 years to give up the corporate world but I was confident in all the planning and background work that we did to make the leap of faith.  Yes I gave up a nice salary and probably won’t make any real money anytime soon-but I think that will change in the very near future.  Realize that it will be harder than you think but it will also be more rewarding than you think!  I would also suggest finding a business partner!! I know I couldn’t do it all by myself–if you have someone to work with that you like it will make life much easier and more fun!

If someone knocked on your door, and it was during business hours…  how will they find you?  Kid on hip, overalls… pjs?

Since I am 7  months pregnant you will most likely find me in yoga pants and a tank top! Cooking days include jeans and a long sleeved-T-shirt along with my apron and of course flats!!!

Do you each lunch?  Favorite food?

When we are in the kitchen we usually heat up Tamales from Alicia’s Tamales Los Mayas.   Our office day is on Tuesday and our office is a local cafe with wi-fi so you will find us at The Grove most Tuesday’s-I love their Tuna Melt!

What time do you finally fall into bed at night? 

I usually end up falling asleep in my daughter’s bed around 8:30 wake up an hour or so later and stumble into my own bed-my husband works NY hours so we are an early to bed household!

Any challenges you’d like to mention…?

Making the food is the easy part!! Getting the word out has been the most time-consuming part.  We are out constantly doing tastings at baby stores, mom groups, various Mom & Baby events- GGMG has been a great resource for helping us spread the word–We have nice relationships with Carmel Blue, Sprout, Day One Center, Recess and recently Baby World who have all been great at helping spread the word about Fresh Baby Bites.

Yeah, thank you KIM!

You can find out more information about FRESH baby bites and order here!



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Mompreneur of the month: March 2012

March Mama!
Mompreneur of the Month
Caroline, our mama founder ~ and mama to Jackson!
Tell us about you and your business-to-be!

In 2009 I started a recruitment consulting business focusing on non-profit and social entrepreneurial companies.  Shortly after going down this path I decided that running a business was like raising another baby.  And, I wanted to pursue my passion for nutrition and health for kids.  Although I loved being a mom and the idea of being a business owner, I decided that I was going to put my plans on hold until my son was a little older. 

What was your career prior to becoming a mompreneur?

Corporate Human Resources and recruiting – I started my career as a recruiter and worked for some fantastic companies like Gap Inc. and Charles Schwab.  Those companies provided me with so much training for the business world in a dynamic, bright, driven environment.    After a few years I decided that I wanted to be an independent consultant….a step toward entrepreneurship but not all of the way there.  Until I moved to NYC to pursue my passion for healthy food in schools.  For the past 8 years I have worked in NYC and SF with organizations dedicated to health and wellness for kids.  

Why do you want to start your own business?

I have always talked about having my own business.  I love the independence, the creativity and the ability to combine all of my passions.  When I was deciding onmy major in college, the only thing I said was that I wanted to have my own business.  I chose International Business because I also have a passion for language.  Here I am many years later still working on that dream!


What advice do you have for other aspiring mompreneurs?

Definitely take the time to write a thorough business plan.  Talk through your business plan with another accomplished mompreneur.  Make sure that your expectations about how much time it will take to run a business are realistic and in-line with your family’s goals/expectations.  But, otherwise – don’t think too much because you will always find a reason why you can’t do it!!  Take the risk!!!

If someone knocked on your door, and it was during business hours… (assuming you work at home) how will they find you?  Kid on hip, overalls… pjs?
Right now I do work from home supporting two mamapreneurs creating healthy food for kids!  I am fanatic about getting up, taking a shower and getting dressed for the day.  This makes me feel like I can get things done!


Do you eat lunch?  Favorite food?
My standard is fruit and frozen burrito. As I write this, I realize this does not sound good.  If I was going out to lunch, that’s a whole different story. Love all pizza and Vietnamese sandwiches – hotter the better.


What time do you finally fall into bed at night?
I do everything better in the morning…I go to bed early by 10pm. But have been known to get up at 3am for an hour or so and then back up at 7am. 

Just in case you want to read more…

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